| Dr Rajendra S Sisodia
 Dr Rajendra S Sisodia is Professor of Marketing at Bentley College where he won the Award for Excellence in 2007. He has a Ph.D. in Marketing from Columbia University where he was the Booz Allen Hamilton Fellow.
In 2003, he was cited as one of “50 Leading Marketing Thinkers” by the Chartered Institute of Marketing and named to the “Guru Gallery” by the UK-based Chartered Institute of Marketing (the largest marketing association in the world).
Until 1998, Dr Raj Sisodia was Director of Executive Programs and Associate Professor of Marketing at George Mason University in Fairfax, Virginia. From 1985 to 1988, he was Assistant Professor of Marketing at Boston University.
His research, teaching and consulting expertise spans the areas of marketing frameworks, marketing ethics, relationship marketing, measuring and improving marketing productivity, strategic uses of information technology, the marketing of services and marketing strategy.
His clients include AT&T, BJ’s Wholesale, Siemens, Sprint, Sprint PCS, MCI, BellSouth, Bell Atlantic, Volvo, Butcher’s, Northern Telecom, American Management Systems, Bellcore, IBM, Price Waterhouse, Perot Systems, Ernst & Young, FreeAgent.com, Telecom Italia, Southern California Edison, SuperComm, United Nations, World Bank, Internal Revenue Service, Bureau of Land Management, US Postal Service, and the Commonwealth of Virginia.
He was the cofounder and Chairman of ad Alive, Inc. (a VC-financed company in Waltham,MA) from March 2000 to June 2002.
Dr. Sisodia is listed in Who's Who in America and Who's Who in Finance and Industry. He writes frequently for the Wall Street Journal, and his work has been featured in The New York Times, Fortune, Financial Times, the Washington Post, The Boston Globe, Christian Science Monitor, The Economic Times, Upside among other journals. He has been interviewed on the American Public Radio national business program Marketplace, and appeared regularly with Steve Pearlstein of the Washington Post on the programs Public Interest and One Union Station on National Public Radio, discussing current business issues. Apart from contributing to several journals he was previously the Associate Editor of the Journal of Asia Pacific Business. He has served as reviewer for Journal of Marketing, Journal of Retailing and other leading marketing journals.
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